The multiple-winner badgeThe multiple-winner badge was introduced for the start of the 2000–01 competition for clubs who have been awarded the trophy permanently. The badge itself adorns the left sleeve of the team's shirt during Champions League and UEFA Cup matches. (A.C. Milan are the only club who wear the badge for all competitions, including friendlies.) It is a navy blue oval on which is an outline of the current trophy in white, overlaid with part of the Champions League starball logo. Above the trophy is the total number of titles held by the club. The badge will still be awarded to clubs winning five overall, or three consecutive, titles.
From wikipedia(http://en.wikipedia.org/wiki/UEF ... iple-winner_badge-1)
